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Digital signage is the term for multimedia customer information systems, thus display systems for digital content such as moving pictures, videos, animations, textual tickers, RSS news feeds and dynamic web sites. The ability to inform customers and potential clients interactively by means of a touch screen is new.
This new generation of digital information and marketing enables operators to update the information quickly and simply, and find customers and potential clients easily. Examples of usage include:
- In retail shops and supermarkets
- In banks
- In hospitals and administrative offices
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- At conferences and trade shows
- In airports and train stations
- In hotels and foyers
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In this manner, flat displays can combine current information, news and entertainment with advertisements in an attractive way. This combination speaks to the emotions, thus creating more ideal merchandise appeal and increasing turnover.
The operator of a digital signage system determines what is displayed, when and where on their displays. The content may be created by the operators themselves or by agents. The same also applies for the distribution of the content on the displays, which is simply loaded into the modern digital signage systems online.
The TELEMERCIAL Signage System remains scalable. Whether only one, or a couple of, displays in your building, or a 1,000 flexibly combined and connected over WAN, LAN or Internet, digital signage remains reliable, simple and easy to use.
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In this manner, flat displays can combine current information, news and entertainment with advertisements in an attractive way. This combination speaks to the emotions, thus creating more ideal merchandise appeal and increasing turnover.
The operator of a digital signage system determines what is displayed, when and where on their displays. The content may be created by the operators themselves or by agents. The same also applies for the distribution of the content on the displays, which is simply loaded into the modern digital signage systems online.
The TELEMERCIAL Signage System remains scalable. Whether only one, or a couple of, displays in your building, or a 1,000 flexibly combined and connected over WAN, LAN or Internet, digital signage remains reliable, simple and easy to use.
